Discussions about Artificial Intelligence (AI) often focus on automation, efficiency, and cost-cutting. But in doing so, many leaders overlook a critical advantage: AI’s ability to support and enhance the performance of neurodivergent employees—particularly those with ADHD.

So it was great to discuss this with Neuro Diversity specialist and coach Nathan Whitbread who also collaborated with me on my new book : “A Leader’s Guide To The Times Of AI” As his wisdom on this matter is absolutely key. Not just for the book but for all leadership.

Why This Matters for Your Business

As an executive, you're constantly assessing how AI fits into your organisation’s strategy. While many see AI as a way to streamline operations, the real opportunity lies in using it to create a workplace that capitalises on unique cognitive strengths.

Employees with ADHD frequently demonstrate exceptional creativity, problem-solving skills, and the ability to identify innovative solutions. But traditional workplace structures often fail to accommodate these talents, leading to untapped potential and lost productivity. AI can change that.

Beyond Compliance: AI as a Strategic Advantage

In the UK, the Equality Act 2010 recognises ADHD as a protected characteristic when it significantly impacts daily life. But this isn’t just about legal compliance—it’s about business impact.

Sophie Whitbread, Senior Employment Associate at Penningtons Manches Cooper LLP, explains:

"Employers can often be short-sighted when it comes to their duty to make reasonable adjustments, thinking only of immediate and obvious ways to make changes to the working environment. Sadly, the adjustments made are sometimes simply a nod to the legislative requirements, and these can end up being both ineffective and disempowering to the individual. By thinking more creatively about how they can use technology to enhance the performance of neurodiverse employees, organisations will not just be retaining excellent employees and enabling them to maximise their contribution to the business, but they will significantly reduce the risks of disability discrimination claims against them."

Forward-thinking leaders recognise that AI can provide tangible solutions to improve productivity and engagement for neurodivergent employees. Consider AI-driven tools that:

• Bring Structure to Chaos – Transform overwhelming task lists into clear, manageable workflows.
• Provide Smart Reminders – Adapt to ADHD thinking styles to minimise distractions and boost focus.
• Optimise Workspaces – Reduce sensory overload with personalised digital environments.
• Facilitate Clearer Communication – Minimise misunderstandings and improve collaboration.

The Cost of Ignoring This Opportunity

Leaders who view AI purely as a cost-saving tool risk alienating some of their most innovative thinkers. ADHD employees often bring fresh perspectives, high energy, and resilience—traits that are invaluable in an AI-driven business landscape.

Mismanaging AI implementation doesn’t just mean missing out on productivity gains. It also increases the likelihood of losing top talent to competitors who are better equipped to support diverse workforces.

AI as an Enabler of High-Value Work

When AI takes over routine tasks, employees with ADHD can focus on high-impact areas such as:

• Strategic Thinking – Contributing to long-term business planning and innovation.
• Complex Problem-Solving – Tackling challenges that demand creative solutions.
• Human-Centred Design – Enhancing products and services with diverse perspectives.
• Building Stronger Relationships – Using emotional intelligence to strengthen teams and client connections.

How Leaders Can Take Action

To make the most of this opportunity, executives must:

• Shift Their Perspective – View AI as a way to enhance workforce capabilities, not just reduce costs.
• Invest Wisely – Implement AI solutions that support neurodivergent employees rather than sideline them.
• Redefine Roles – Create positions that maximise the strengths of individuals with ADHD.
• Ensure Inclusive Implementation – Make certain AI strategies include accommodations for neurodiversity.
• Protect Innovation – Balance efficiency with the need to foster creativity and fresh ideas.

The Leadership Challenge

AI is already reshaping businesses. The question is, will it be used solely to automate and downsize, or will it help build a more dynamic, inclusive, and high-performing workforce?

Executives who take a strategic approach—leveraging AI to empower diverse teams—will be the ones leading the most successful organisations in the years ahead.

The time to act is now. How is your organisation preparing for AI-driven workplace transformation? Share your thoughts in the comments.

About the Author

Keynote speaker, professional speaker, Ted X talker, serial tech startup founder, ex marketing agency owner, digital trainer, and now author and media spokesperson Dan Sodergren’s main area of interest is the future of work, technology, data and AI

In his spare time, as well as being a dad, which comes first, Dan is a digital marketing and technology (and now AI) expert for TV shows and the BBC and countless radio shows.

Occasionally donning the cape of consumer champion on shows like BBC WatchDog, the One Show and RipOffBritain and being a marketing tech specialist for SuperShoppers and RealFakeAndUnknown and BBC Breakfast.

He is also a host and guest on podcasts and webinars speaking as a tech futurist. And a remote reporter / content creator for tech companies at tech events and shows. His main interest is in the future. Be that the future of marketing, or the future or work or how AI and technology will change the world for the better as part of the #FifthIndustrialRevolution

Find out more about him over on bit.ly/DanSodergren with all his links

And his books on Dan Sodergren #FutureOfWork on Gumroad.com

And his AI marketing course on The AI Marketing Course

And his non for profit: The AI Teacher Course

And his new idea on AI Leadership Training

About Nathan Whitbread

Neuro Diversity specialist and coach Nathan Whitbread

The Neurodivergent Coach®️ .. | Creating Neuroinclusive Workspaces | Coaching for Humans | Company Training | Workplace Assessments | Keynote Speaking | Keeping it Simple! | Running and skipping make life workrk